Jennie-O-Turkey
Jennie-O-Turkey leveraged a KNVEY digital experience solution to promote the benefits of serving healthy turkey alternatives in place of traditional school menu items one day each week.
The Solution
Jennie-O-Turkey was looking for a partner to develop a site and sales tool to highlight the Thursday is Turkey Day sales campaign.
Partnership
KNUT worked closely with the Jennie-O-Turkey agency of record to develop the campaign site and sales application.
Site
KNUT developed a responsive, striking campaign site to highlight the Thursday is Turkey Day sales campaign.
Application
KNUT developed the Menu Maximizer, where customers can create weekly menus and see product images, summaries, and nutritional values of menu items.
The Success
The Thursday is Turkey Day campaign and Menu Maximizer initiatives powerfully demonstrated the benefits of the Jennie-O-Turkey products to audiences around the country.
Centralized
Jennie-O-Turkey managed both their campaign site and application with the KNVEY digital experience platform.
Promoted
Jennie-O-Turkey equipped its sales team with a powerful site and sales tool to generate awareness in school cafeterias with confidence.
Responsive
The fully responsive KNVEY digital experience platform and Jennie-O-Turkey site and application are managed and accessed anywhere, at any time.